미국 · 보도자료 · PUBM · 2026-10-06 12:00
소니 픽처스, 펍매틱을 우선 프로그래매틱 광고 파트너로 선정
NO-HEADQUARTERS/REDWOOD CITY, Calif.--(BUSINESS WIRE)--PubMatic (Nasdaq: PUBM), the leading AI-powered ad tech company delivering digital advertising performance, today announced that Sony Pictures Entertainment (SPE) has selected PubMatic as its preferred programmatic advertising partner for “Live TV on PS5.”PubMatic will serve as Sony’s preferred programmatic advertising platform, working alongs